Terry Richardson Delivers A Sexy Ad Campaign for Equinox Gyms

Advertising & Marketing / Photography / December 27, 2010


Equinox, the sexier alternative to your basic gym, has hired the ever-so-controversial and talented photographer Terry Richardson to shoot their ad campaign which will promote their 51 gyms nationwide.

The series of ads, which have nothing to do with working out, features women in various states of undress. One ad, called Confidence, features a woman in a bra and panties surrounded by her half-nude polaroids of her various body parts, you know,  because nothing says confidence more than taking nude photos of oneself.


Tags: ,

Jacqy Law




Previous Post

Hugh Hefner's Holiday Engagement

Next Post

Natalie Portman is Engaged AND Pregnant





You might also like

Leave a Reply

Your email address will not be published. Required fields are marked *


More Story

Hugh Hefner's Holiday Engagement

Hefner with Fiancee Crystal Harris For some, the holidays are a joyful, happy time spent making memories with friends and loved...

December 27, 2010

Terry Richardson Delivers A Sexy Ad Campaign for Equinox Gyms