Helmut Lang Launches Lower-Priced Diffusion Line

Diffusion Lines / May 2, 2012

Helmut Lang Launches Lower-Priced Diffusion Line

For those of you that yearn for a simplistic approach to dressing, minus a complicated price tag, look to Helmut Lang’s new line, Helmut, for inspiration.

The line is casual with a slight athletic look, which is perfect for this season’s sport luxe trend.

Fabrics found within the collection are jersey, cotton, and micro-modal, all of which provide a sleek, comfortable look.

Although the line stays true to Lang’s signature draping techniques and asymmetrical silhouettes, Helmut runs more on the athletic side of the higher priced Helmut Lang line.

Retail prices for the diffusion line range from $90 for a jersey tee, to $210 for a dress. You can view the entire line  here.


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Bridget Marowski
Bridget Marowski
Bridget is a writer, stylist, and vintage clothing dealer based in Kennett Square, Pennsylvania. Bridget enjoys spending time with her boyfriend and guinea pig, and in her spare time sells vintage at local flea markets . Bridget is currently obsessed with Zooey Deschanel's wardrobe on New Girl, Moroccan food, and microcars.




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May 2, 2012

Helmut Lang Launches Lower-Priced Diffusion Line