Alber Elbaz Wants to Make Your Eyes Happy With His Limited-Edition Lancôme Collection

Cosmetics / Meets Obsession / Spotlight Feature / May 1, 2013
Getobsessed 970

Alber Elbaz's Hypnôse Show Collection For Lancome

As if we were not already obsessed with Lancôme — Alber Elbaz, designer and creative director for Lanvin, has given us all the more reason to swoon over the French cosmetics brand.  In a marriage of fashion and beauty, the collection is appropriately entitled “Hypnôse Show,”  named after the brand’s best-selling mascaras: Hypnôse Drama, Hypnôse Doll Lashes and Hypnôse Star.

The main focus of the collection is the eyes, with products which include mascaras, eye shadow palettes and false lashes. The collaboration was announced earlier this year with packaging images kept under wraps.

So why the eyes? According to an interview with WWD, Elbaz has a story behind his vision.

Once I was in a fancy place where there was this group of people that were all shining. The shoes were shining, the hair was shining, the skin, watches and diamonds — but the eyes were not shining. I thought if I were to do a project I would love to do a ‘happy eye’ project to make the eyes shine.

How could eyes not be happy from wearing Lancôme products complete with charming packaging?

A small video was released for the collection featuring animated “it” girls caught up in the rush before a runway show. Their strongest feature? The eyes, of course.

The limited-edition Lancôme Show By Alber Elbaz collection will be available on Jun 15 at Lancome.com.

We want to know:  do you use Lancome products? Which product are you most excited about? Tell us below!

Justified Image Grid error: there are no images to show, the items are empty.

Tags: , ,

Bridget Marowski
Bridget Marowski
Bridget is a writer, stylist, and vintage clothing dealer based in Kennett Square, Pennsylvania. Bridget enjoys spending time with her boyfriend and guinea pig, and in her spare time sells vintage at local flea markets . Bridget is currently obsessed with Zooey Deschanel's wardrobe on New Girl, Moroccan food, and microcars.




Previous Post

Photo Diary: The Original DuPont Market Spring Season Opener in Washington D.C.

Next Post

Photo Diary: Meg & Nana DC Trunk Show at Cork Market in Washington D.C.





You might also like

Leave a Reply

Your email address will not be published. Required fields are marked *


More Story

Photo Diary: The Original DuPont Market Spring Season Opener in Washington D.C.

This past weekend, we attended the Original DuPont Market Fair’s spring season opener. Dozens of vendors and thousands...

April 30, 2013

Alber Elbaz Wants to Make Your Eyes Happy With His Limited-Edition Lancôme Collection