Gwyneth Paltrow’s blog, Goop, is reaching new heights with its own clothing line. But rather than her usual “conscious coupling” collabs with guest designers, the 42-year-old actress and mother of two will be the sole force behind the Goop fashion clothing line.
Could it be that this well-known celebrity perfectionist has a perfect collection in mind? We will find out next year in 2015.
In the meantime, what we do know is that this first collection, which will carry the star’s name, will be made up of wardrobe basics.
Perhaps everyday wear like classic, designer T-shirts and chic denim.
The colors will most likely be neutral, following the tones and hues of the successful blog and e-commerce platform that rivals Martha Stewart as a lifestyle empire. Cue Martha Stewart side eye.
While you can shop for comfy fall sweaters, the best carry on luggage piece, and stylish, sexy underwear right now on Goop, Gwyneth’s new clothing line will offer something new.
Will her clothing line face the fate of other doomed celebrity lines?
Only time will tell. But with Gwyneth’s quest for perfection, we can only assume that hers will be at least a good attempt. Well, either that or we’ll just all be verbally shamed into buying her clothes.